The success of your meeting or event could hinge on how good your keynote speaker is. Meeting and event planners need to have a good plan for finding great keynote speakers. Here are some tips:
Tags: Audience, Budget, Change Effort, Decision Makers, Demographic Group, Demographics, Desire, Dinner Speakers, Event Planners, Humor, Keynote Speaker, Keynote Speakers, Keynotes, Morning Speakers, Pool, Rsquo, Success, Tap, Time Of Day, Travel
We live in a society where competition is supposed to be a good thing. Generally, that is true. But what about when an organization schedules a large meeting for their members and clients, and a competing group suddenly comes up from behind and schedules an identical event in the same general geographic area? In a time when almost all organizations have an overlap of members with another institution, preventing this sort of competition is critical to success of an event–and sometimes of the group itself.
Although it can happen quite by accident, sometimes a group will schedule its meeting earlier–but after the competing group has made its event announcements–simply to quash the other group’s membership numbers. The group that now has the later date will not have the same attendance numbers, the same booth rentals, or the same energy from those who do attend.
What can you do in the planning stages to prevent this competition? You are a potential client of a hotel, its facilities, and possibly an entire event center–use financial clout. (more…)
Tags: Attendance Numbers, Big Bucks, Big Fish, Clout, Competitor, Lead, Members, Membership Numbers, Organization Schedules, Planning Stages, Scheduling, Success, Tactic, Tap, Verbiage, Willingness, Would Make Sense