29 Jul 09 Lead Generation for the Self-Employed Meeting Planner
Whether you are a meeting planner or a freelance chicken coop cleaner, one thing is clear: you need to market your services, communicate with clients, and turn leads into sales. The first two are getting easier every day. The Internet and email has helped immensely with reach-out efforts of all businesses that use it. However, turning leads into sales is still done with the personal touch. Here are some ways to boost sales by what sales experts call lead nurturing.
Lead Quality
The first thing you need to do is determine if you lead is ready to buy–in your case, ready to book an event. If you get most of your leads through the internet, have a form available for your leads that ask when they think they will be ready to commit or if they are just shopping for ideas. Word it in a way that makes them feel comfortable telling you the truth. If you work by phone, have the questionnaire handy to ask them verbally. (more…)
Tags: Business Meetings, Chicken Coop, Freelance, Future Communications, Handy, Incentive Travel, Intensive Conference, Internet Email, Lead Generation, Lead Generator, Marketing Efforts, Meeting Planner, One Thing, Personal Touch, Questionnaire, Red Widgets, Sales Lead, Shopping, Truth, Voice Mail
Advertisement
Corporate Meeting Planner Resources
- Cruise line Expansion in Chinese Market Good News for Meeting PlannersChina is becoming a popular destination for MICE events due to its rich cultural heritage, beautiful natural landscapes and most of all - its high economic growth. Everyone wants to do business in China right now. Naturally, that translates into lots of meetings, trade shows, conferences and other events. According to The China Incentive, Business […]
- Time to step out of the ZoneSo often we find ourselves repeating the same patterns both professionally and personally because it feels “safe”. While that perceived safety may or may not be real, it explains why so many people feel their lives are in a rut. It is that comfort zone that so many long for that ultimately is their worst enemy. In order […]
- Stimulating Your Attendees in a Positive WayAfter reading the article Boost the Brain Computer, Don’t Crash It, I got to thinking about how foods definitely have an effect on mood and concentration. Anyone who has ever seen a child at a birthday party, loaded with candy, snow cones, cake and soda can attest to the fact that while the sugar will […]