15 Feb 10 Should You Add Wedding Planning to Your Event Planning Business?
Some meeting and event planners focus solely on working for corporate clients, some have found a niche in planning SMERF events and some focus primarily on more personal occasions, such as weddings, commitment ceremonies, anniversaries and retirement parties. While there are some planners who attempt be a Jack or Jill of all trades and provide every type of event planning service to every type of client, most find that specializing in a particular area is the best way to make a name for themselves and make their jobs easier. This is what is recommended by most professionals and is what works best for most meeting and event planners.
So, when is it a good idea to add wedding planning to your menu of services if you are not specifically a wedding planner? There are some occasions when going against the logic of sticking to a limited selection of events is a good idea. For example, when planners are first starting out in the field of event planning, they may be happy to take on any event that comes their way. In these beginning stages, this also allows for the opportunity to see how you feel about planning weddings and to determine if this might be the right fit for you and your future as a planner.
WEDDINGS AT SEA
Something else to consider is planning weddings at sea. According to the Cruise Lines International Association (CLIA), cruise lines are reporting a huge jump in cruise weddings – up to 60% during the last decade. It’s no wonder – cruise ship weddings make planning easy and offer an unforgettable wedding destination and honeymoon in one. The ceremony takes place while the ship is in port, either onboard or at a romantic setting ashore – and the celebration continues as family and friends enjoy the fabulous dining and entertainment options onboard their ship.
But, even seasoned planners who have never planned a wedding may suddenly have one of their best corporate clients ask them if they could plan their daughter’s wedding. If you have the time and think that you can do a good job planning the event, this would be one of those times when stepping outside of your normal event range might be in order.
Tags: Anniversaries, Clia, Commitment Ceremonies, Corporate Clients, Cruise Lines International, Cruise Ship Weddings, Cruise Weddings, Entertainment Options, Event Planners, Event Planning, Family And Friends, Jill Of All Trades, Last Decade, Meeting Planners, Niche, Personal Occasions, Planning Service, Retirement Parties, Wedding Destination, Wedding Planner
15 Jan 10 Expanding Your Knowledge of Cultural Differences and Similarities
Understanding and respecting cultural differences is an important part of planning successful meetings for diverse clients and companies, and ensuring that you do not commit unnecessary faux pas that could have been avoided. Having a basic understanding of the etiquette used in different cultures, dietary restrictions and preferences, and some of the interesting aspects that make each culture unique will assist you in planning effective, appropriate meetings and will certainly help you make a name for your business as a respectful, culturally-sensitive meeting planning service that goes the extra mile to ensure your events meet your clients’ needs.
Expanding your cultural horizons to broaden your understanding of various cultures will also make your job as a meeting planner easier. While you may not know everything there is to know about a specific diet, a particular rule of etiquette or which days are considered most auspicious for doing business, when you gain at least a basic understanding of different cultures, it will assist you in recognizing the kinds of questions to ask and the information and resources that can help you plan a great event. It also assists you in being respectful of possible cultural differences when communicating with clients and will make finding the resources you need quicker and easier.
Tags: Cultural Differences, Cultural Horizons, Diet, Dietary Restrictions, Different Cultures, Doing Business, Effective Meetings, Etiquette, Extra Mile, Information Resources, Job, Knowledge, Meeting Planner, Meeting Planning, Planning Service
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