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Resources, Tips and the Latest News on the Meeting Planning Industry
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07 Jun 10 Meeting Planners Make Breaking the Ice Easier

Most meetings come with a measure of tension integrated deeply into their very fabric. This is not unexpected because two or more parties tend to be attempting to both work to their individual benefit, but a smart meeting planner can actually reduce this tension in a few ways. Reducing tension can create a meeting environment that is more productive and causes all parties involved to work to their mutual benefit rather than look for individual opportunities that tend to come at the expense of one another.

Tables and presentation tools – Tables and presentation tools should be arranged in such a fashion that everyone is facing the same direction. The subliminal message of seating rivals or separate parties facing one another are those of conflict, but seating people side by side creates a sense of cooperation. Make sure that the room and charts/presentation materials are properly set up.

Lighting is important – Many venues, especially corner offices, have a tendency to pick up light at specific times of the morning or afternoon. Heightened light levels that are directional in nature tend to make some parties feel as if they are being assaulted by the light, and they may become less friendly as a result.

Comfort is paramount – everyone involved in a meeting should be made to feel comfortable. A stellar meeting planner knows this and makes preparations ranging from special meals and drinks down to height adjustable chairs for the vertically challenged.

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12 Feb 10 Expanding Your Meeting Planning Business

If you are a self-employed meeting planner, you may be dreaming of the day when you will have so many clients that you will have to expand, or you might be dreading it. Either way, there will likely come a time when you no longer want to work seven days a week, 16 hours a day, or when you simply cannot finish all of your work, regardless of the hours that you put in. Of course, you may also start thinking about expanding before this, but it can be difficult to determine the right time for adding an employee to your meeting planning business.

Part of the problem is that you first need to have enough clients and enough money coming in to justify – and to cover – the additional expenses associated with having an employee. However, in true catch-22 fashion, in order to take on more clients or plan more events for your existing clients, you need more help.

Here are three steps you can take towards comfortably taking on a full-time employee:

1. Start by outsourcing – Yes, outsourcing is going to cost you a bit more than if you simply did everything yourself, but it will also allow you to free up some of your time, which can then be dedicated to increasing your client base.
2. Hire a part-time employee – Once your outsourcing has allowed you to begin to bring in more money and take on a few new clients, it may be time to hire a part-time employee.
3. Move her up to full-time, or hire a second part-timer – Once step 2 begins to pay off, it is time to re-evaluate and consider making your current part-time employee a full-time staff member, or taking on more part-time help.

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