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Resources, Tips and the Latest News on the Meeting Planning Industry
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01 Jun 11 Break out of the boring and go for unforgettable at your next meeting

 

At every conference and corporate meeting, attendees are crammed into a hotel ballroom or conference center and basically told what they are expected to do. Whether its motivating them to do something, teaching them to do something different, or setting expectations for what you envision them doing, the message remains the same; you are telling them to change their ways because yours is better. That’s the main point behind David Gurteen’s article We must stop doing things to people. He goes on to say that “we need to approach people with ‘How can we work better together?’.”

Although I agree that attendees are more likely to be receptive to change if they feel they took part in creating the final outcome, I couldn’t help but think of how the overall environment of the typical conference/corporate meeting is really not conducive to team-building or thought sharing.

Same ole, same ole approach doesn’t work

To start with, the mere cookie cutter approach to these events already sets the mind on auto pilot before attendees even arrive. Once there, attendees are herded from reception to meeting to meal and back to meeting, only to have the same pattern repeated for the duration of the event. Free time is generally spent checking voicemails and emails, with little time for social interaction. The formula, although standard, really leaves no room for engagement, team building or real interaction.
The solution is simple: turn the formula inside out into something that works. What is the antithesis to a boring traditional hotel ballroom? How about a state of the art meeting center in the middle of the ocean?   The word cruise ship alone instills an excitement that no hotel can replicate. From the minute guests receive the invitation for a meeting at sea, they know this is not a typical meeting.   This isn’t just a meeting, it’s an adventure. It is THAT enthusiasm that will provide you with an audience that is receptive and engaged.

Inspire, excite and engage in new ways

Once there, it’s time to tap into that excitement by creating programs that not only educate but also facilitate the sharing of insights that will make your organization that much stronger. With a variety of theaters, meeting rooms and lounges available for private functions, your sessions don’t have to be detached and sterile. Instead, you can use this opportunity to bring together the various areas of your organization that have gathered and constructively develop new ways to take your business to new heights.

Part of the problem with the “old formula” is that nobody wants to sit all day and be talked to. On a ship, you don’t have to. Cruise ships offer a unique setting for team building activities such as zip lines, wave riding machines, golf and other sporting activities. Exotic ports of call also allow for specialized excursions and additional group opportunities.

The goal of a conference or meeting should be to inspire and reinvigorate employees (coming back with a tan doesn’t hurt either).   A meeting at sea not only does that but accomplishes so much more as well. It’s a bonding experience unlike any other and certainly not one that will be forgotten any time soon.

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01 Apr 11 10 great options for your next special event or corporate meeting

As the new year brings renewed optimism for increased business and incentive travel, Landry & Kling, the Miami-based cruise meeting and incentive specialist company, has released their picks of the top 10 ships for meetings and group events at sea in 2011-2013. This is a great resource for any Meeting Planner looking for a cost effective way to host a special event or corporate meeting. As we’ve discussed before, the value of cruising is unparalleled in the industry. With the inclusion of many amenities such as meals, meeting spaces, and a variety of entertainment options, cruises provide a refreshing alternative to stuffy conference rooms and an experience not soon forgotten.
 
The ships highlighted as ideal vessels for their superior service, state-of-the-art facilities and special dining options include:
  • SeaDream II—SeaDream Yacht Club
  • Liberty of the Seas—Royal Caribbean
  • Celebrity Millennium—Celebrity Cruises
  • Silver Spirit—Silversea Cruises
  • Pride of America—Norwegian Cruise Line
  • Seven Seas Navigator—Regent Seven Seas
  • MSC Splendida—MSC Cruises
  • Allure of the Seas—Royal Caribbean International
  • Carnival Dream—Carnival Cruise Lines
  • National Geographic Endeavour—Lindblad Expeditions
As part of the release, they have also provided a stunning slide show, showcasing each ship with a description of why they made the cut as well as their occupancy and some fun facts.   Service, adventure and savings all in one package- sounds like a great deal to us!
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18 Feb 11 When Did Fun Become a Dirty Word?

Over the past couple of years, economic conditions and the state of the business world have created a corporate culture for many companies where a fun and relaxed atmosphere was “outlawed”. Any resemblances of fun or enjoyment were viewed as lack of focus or dedication. In the end, employee morale suffered and stress levels rose to new heights.

More and more, research is proving that FUN can actually be a good thing for the overall health of a company. As Maureen McKeon quotes in her article How to get from good to great – the shocking truth, “an increasing body of research demonstrates that when leaders lighten up and create a fun workplace, there is a significant increase in the level of employee trust, creativity and communication — leading to lower turnover, higher morale and a stronger bottom line.”

For event and meeting planners, fun translates into greater participation and increased overall satisfaction from attendees. After all, who wants to sit all day in a cold, sterile meeting room listening to one monotonous session after another then lunching on the infamous rubber chicken? Instead, try spicing things up with exotic locations, fine dining, and a bevy of recreational activities to keep the “juices flowing”. Hosting a corporate function on a cruise ship might just be an ideal, economic way to inject FUN into a stale program and create excitement before it even begins.

It’s time to put the fun back in FUNction and remember…nobody ever complains when they’re having a good time!

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29 Sep 10 Will Meeting Planner Salaries Continue to Rise? Probably…

Meeting planners are in extremely high demand by companies that are just starting to learn that there is a lot more to planning events and meetings than they thought. The fact that so many companies are in a position where they need to step up to the plate or pack their bags and shut the doors has proven to be extremely beneficial to meeting planners. The demand for meeting planners continues to increase and salary is climbing as a result of the skewed demand and the relatively slow uptake in supply.

For this reason alone it would seem very likely that meeting planner salaries will continue to increase over the next few years. This does not mean that the job will be getting easier. In fact, it could very well signal an increase in non-planning related tasks and possibly a fusion with other job descriptions such as office manager and/or secretary. Larger companies are likely to have more need for dedicated and excellent meeting planners and thus it would seem likely that the competition in the high end will continue to drive salaries up.

This also means that the disparity between the highest and lowest pair meeting planners will probably grow over the next decade, with corporate meeting planners in big cities seeing the largest increases while meeting planners in smaller businesses will probably experience the smallest increase in overall salary.

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13 Sep 10 Pick Your Destinations Well as They Speak Volumes About Your Company

Companies are having to face the harsh reality that they are not viewed so much on the merits of their products and/or services as they are viewed on their public image. A large part of any company’s public image can be clearly seen in how it presents itself and where it presents itself.

Take arch-rivals Apple and Microsoft, and look at their meeting venues to see what they say about them; Apple is hip and almost uniformly presents in California these days, while Microsoft is all over the globe trying to play catch up. Why is Microsoft playing catch up to a smaller company in terms of PR? In part it is because of where the company’s hold their public events.

Here is what you need to know about how people view different kinds of destinations:

  • California – hip, expensive, trendy, and it simply says up to date all over it so long as the actual event is well presented.
  • The great Northwest – In touch with nature. If you want to give off a green vibe, this is the place to do it.
  • New York – People call it the capital of the world for a reason, and it offers sophistication on par with European cities paired with a gritty, hard-core, no-nonsense personality.
  • Major cities in Europe – Trendy but traditional.
  • The Midwest – Budget friendly, financially responsible.
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09 Sep 10 The ABCs of Meetings at Sea

Meetings have traditionally been held at hotels, conference centers, and other land-based public venues, but all of that is changing. The new way to host meetings and major events is to do at sea on a luxury cruise ship. Why? Because of the ABCs of meetings at sea:

  • A is for awesome service – Cruise ships are renowned in the travel industry for their unparalleled commitment to customer service.
  • B is breathtaking views – Some hotels have nice views or quaint views, but few of them can match the views afforded by a cruise ship. One day it is a gorgeous island paradise, the next morning it is clear open waters until the ship eventually arrives in a port with historic interest. Hotels stay put, what you get is what you get.
  • C is for customization – There really are not too many limits to what you can ask for and not reasonably expect to get on a cruise ship.

These floating resorts offer all sorts of options to make your cruise a truly unique and wonderful experience.
There was an ‘s’ at the end of ABCs, and it is small for a reason. That small s stands for savings, and the fact that you will actually save a modest amount of money by opting to have a meeting at sea instead of having it in a hotel with a conference room. No more caterers, no more booking a night club for a serious mixer, no more DJs to worry about. All you will have to do is determine where to invest those savings.

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02 Aug 10 Cruise Ship Meeting Secrets

While many people planning cruise ship meetings simply make the meetings on cruise ships somewhat similar to landlocked meetings, this does not have to be the case. In fact, planning meetings and events on a cruise ship that do not take advantage of the inherently unique nature of a cruise ship are missing the point. Follow these helpful tips to take full advantage of even the secret features available to planners of cruise events:

Alternative meeting environments – want to book a large meeting room? Ask about the theater or onboard dining halls. Chances are good that one or two such rooms are reserved for possible meetings, but may be freed up once the ship leaves port.

Super-alternative meeting environments – want to have a face to face while getting a massage in one of the onboard spas? Go for it!

The menu is not necessarily limited – cruise ships are extremely competitive when it comes to dining and lodging. This virtually assures that any ship is likely to have a wonderful assortment of top notch chefs are always on hand and are probably climbing the walls wishing that somebody would order something that is not on one of the many menus.

Compensation – Booking larger groups and venues can result in special forms of compensation once the hard price limit is reached. Free cabin upgrades, exclusive access to a little known VIP gym or club could be the result for those that know to ask.

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26 Jul 10 Themed Events, Colors, and Relaxation Are All Important Aspects to Consider

Companies do not have to ensure that all meetings and events are completely bland and uninteresting, even if that does have a certain old-guard appeal. Instead, consider the possibility that meetings can have elements of a party and that events could be given a theme to follow. The following ideas are not necessarily appropriate for all businesses at all times, but they may just make the daily grind a little less stressful for some:

• Holidays can be fun – Holidays can be fun, but do not go overboard. Not everyone seems to agree that celebrating holidays is fun, and some people seem more interested in complaining about cultural and religious influences than they do on having a good time. Colored napkins and other basic items that lack iconography could be appropriate and thematic.

• Colors for other purposes – There are many different non-holiday applications for colors as well. Colors can be chosen by departments or as part of promotions, and placing those colors everywhere can help build a sense of visual continuity.

• Events – Remember to take a break from the norm and relax a little bit. Some companies have discovered that short rest periods built into meetings or other events actually improve productivity instead of taking away from productivity as one might normally assume.

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23 Jul 10 Can Your Company Afford NOT to Hold Cruise Events?

If you have been looking at cruise meetings as an alternative that is not cost-effective, then you may be missing out on some of the math. Here is how you should be looking at the whole picture: even if your company does not pay for the meals and entertainment of participants at a meeting or event, then someone else might. IF given the choice between a cost effective cruise or a compensated hotel with continental breakfast, which would you choose? That’s right, you’d go with the cruise ship, and that is exactly what other people would do 9 out of 10 times.

When you consider all that cruise ships offer, they are truly a bargain destination for meetings. Those that look only at hotels and conference centers might forget this, and may be completely insensitive to the fact that they are actually costing their customers, partners, clients, suppliers, colleagues, or even branch offices to incur expenses simply to participate. This might be the cause of barriers to successful events and productive meetings, so be sure to evaluate your strategy carefully in this regard.

Also remember that cruise events are typically cost effective when measured against landlocked alternatives. The all-inclusive prices can often be lowered when booking multiple cabins, and there are plenty of compensated bonuses to be had. These bonuses, such as a massage in the spa, can be used as incentives to further enhance the profitability and success of a cruise.

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21 Jul 10 Meeting Planner Self-Assessment

If you are a meeting/event planner that needs to have a way to perform a self-evaluation, consider the following points:

• Don’t look at success – The success of a meeting can, and probably will, be claimed by other parties. When an event or meeting does not go as planned, the onus of responsibility tends to land on the shoulders of meeting planner. This is certainly unfair, so look at the matter analytically and discover why some things and other things do not.

• Don’t look only for failures – It is easy to think that it is easier to learn from failures than success, but this is not necessarily true. Learn from everything you can.

• Create checklists – Create checklists and try to quantify the steps to what your organization considers to be a great meeting. Isolate those factors that you can control, and focus on those. Keep records in case the blame starts to roll downhill in an unfair manner, but be wary of pointing fingers uphill.

• Compare notes – Ask others for honest feedback and ideas for improvement. Remember that doing a good job is less important than finding subtle ways to remind others that you do a good job. Show your professionalism by looking for ways to improve your performance and add to your job-related skills.

Knowing how you stack up in these ways can help you negotiate raises and bonuses more effectively.

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